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Tasting Room Email Captures Mean Substantial Upticks In Web Orders & Club Signups

When an email is captured on the initial purchase in the tasting room, 24% of customers will create a web order and 14% of customers will sign up for a club.

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Data from clients with at least 1,000 tasting room orders based on their email capture rate.

Source: Commerce7 –  Full 50-page report here