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Worth a Look

Saving Venge Vineyards, in the owner’s own words and photos

The Glass Fire in Northern Napa and Sonoma Valleys is contained now and headed for the record books…

Owner of Copa di Vino comments on Shark Tank wine scammer

  James Martin, owner, CEO and Founder of Copa di Vino, emailed Wine Industry Insight a statement on…

Napa/Sonoma #Glassfire Resources & News Links

Note: This page is being updated as new links are found. Please email WII Editor Lewis Perdue with…

Wine up 17.9% in off-premise channels vs same week 2019. Table wine dollars grew by 14.0%, outpaced by sparkling which was up 33.3%

Unless otherwise noted, all trends below are for Nielsen off premise channels for the week ending 9/05/20 compared…

Napa’s Lamborn Family Vineyards cancels 2020 vintage over wildfire smoke damage

Thanks to @wblakegray Tweet for bringing this to our attention.…

Boer, Chacón Rodríguez selected as co-chairs of 2021 Unified Wine & Grape Symposium

News Release, September 10, 2020 SACRAMENTO, CA — The 2021 Unified Wine & Grape Symposium’s LLC Managing Committee,…

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Presented By:


Vineyard Visibility: Michael David Winery Improves Results With Aerial Imaging

Article by Ceres Imaging   Despite the bucolic setting of the average vineyard, risk can be everywhere. Sun-dappled

May 22nd, 2020


From Overwhelmed to Organized: Vineyard 29’s first harvest with vintrace

Like most winemakers with too much to do during harvest, it was often a battle for Keith Emerson,

March 17th, 2020


ETS Laboratories adds winemaker Don LaBorde to leadership team

NEWS RELEASE St. Helena, Ca. (September 25, 2019) ” ETS Laboratories, the pioneer and leader in wine analysis

September 27th, 2019


Wonderful Nurseries Welcomes Ken Noren to Their Sales Team to Head Up Their Northern California, Oregon & Washington Vine Sales

NEWS RELEASE – JUNE 13, 2019 Wonderful Nurseries is pleased to announce that Ken Noren, a well-respected industry

June 12th, 2019


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Online Usability


Why Your Email Contact Form Says “Go To Hell” To Your Web Site Visitors

No one really has time to fill out all your little boxes. Fill in the blanks. Screw that!

April 29th, 2015


What Message Is Your Old Blog/Site Sending?

The sale of eWinery Solutions was so NOT a surprise given the persistent coma of its website. Note

September 18th, 2014


Offending Ads – Pages That Twitch With Animations

The number-one complaint from News Fetch readers comes from animations. We’ve been banning those for new ads and

September 15th, 2014


How do you make a sponsored content link pay off?

Sponsored content links are those paid by sponsors and, on Wine Industry Insight, clearly marked as such. (Not

September 9th, 2014


MORE ONLINE USABILITY


News Reporting & Journalism


This smelly vendor survey lacked data integrity, so USA Today flushed their stinky article down the drain.

Wine Industry Insight has previously written about slipshod vendor-conducted “surveys” that have obvious conflicts of interest and are...

August 23rd, 2019


Wine Industry Insight/News Fetch wine review policy

Most wines reviewed in News Fetch’s popular “Wine of the Day” feature are purchased by the editors with...

October 7th, 2018


Presentation and supplemental material for participants of WBC18

WBC18 Presentation Daily Bruin Handbook...

October 4th, 2018


How to tell if a survey is credible

Determining whether a survey is credible and the data valid as presented is often a difficult task.  ...

January 30th, 2018


MORE REPORTING & PROMOTING


Copa di Vino investment scammer sentenced to prison related to Shark Tank wine product

  Original Court Documents for Premium Wine Executive News Subscribers are available at the end of this article. Note: The company, Copa di Vino has not been accused of illegal conduct   Defendant Stole More Than $500,000 from Investors to Fund His Securities Trading Account…

More Featured Articles

Vintage Wine Estates smoke-taint insurance lawsuit scheduled for trial; Could set precedent

After nine months of legal jousting and pandemic delays, the Vintage Wine Estates (VWE) smoke-taint lawsuit against its insurance company is scheduled for a jury trial sometime in early 2022 in San Francisco U.S. District Court for the Northern District of California. Judge Maxine M.…

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Napa Valley blaze threatens town of St. Helena, spreads to Sonoma Valley & Santa Rosa. High winds today expected to push fire toward SW

Live North Bay WebCams Wind Gust interactive map Click this link for Napa County Real-Time Interactive Map Click this link for Sonoma County Real-Time Interactive Map…

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PREMIUM UPDATE: Feds charge man with using Lodi-area vineyard as right-wing militia training camp

SPECIAL PREMIUM SUBSCRIBER FEATURE: A Woodbridge-area vineyard was used as a training camp for right-wing counter protestors to prepare to engage in civil disorders, according to a statement from the U.S. Attorney’s Office for the Central District of California. Officials have arrested attorney Benjamin Jong…

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Daily Data

2020’s record West Coast fires have killed hundreds of the elderly because of smoke pollution

Source: Stanford University & National Interagency Fire Center via The Economist…

Struggling Through: Household Finances In the Pandemic

Sources: Moody’s, Morning Consult (pdf)…

What is the “true” unemployment rate and why is it so different than the official estimates?

Source: Axios…

Wine consumers increasingly cautious/pessimistic as 2020 grinds on

Source: Wine Intelligence…

Consumer comfort with eating out dropping on COVID fears. Other leisure activities also stagnate as new surge looms.

Source: Morning Consult…

Whole Foods Is Left Behind in Amazon’s Pandemic-Fueled Boom

Source: Bloomberg(Possible paywall)…

Fewer Americans have filed for bankruptcy in 2020 than in 2019. (But the reasons why tell a depressing tale.)

Fewer Americans have filed for bankruptcy in 2020 than in 2019. Sources: Graphic, The Economist…


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Effective Advertising


Wine Industry Insight: Your 98.1% solution — An exercise in meaningless data

Wine Business Monthly’s “95% solution” is a ridiculous distortion of data. The Wine Business Monthly’s 2020 Advertising Planning...

March 2nd, 2020


Keynote Presentation – Effective Advertising – International Bulk Wine & Spirits Symposium – Lewis Perdue

Click to download PDF: Keynote Presentation – Effective Advertising – International Bulk Wine & Spirits Symposium – Lewis...

June 3rd, 2018


Mobile Internet growing, but desktop dominates business hours & purchase decisions

Right-click images to enlarge Image Source: Lewis Perdue keynote presentation, 2017 International Bulk Wine & Spirits Show IBWSS...

July 27th, 2017


13 ways Online Advertising Is Less Expensive, More Secure & Convenient for You On Wine Industry Insight

 Comparable Banner Price WBM: Charges separately for Web and email. That more than doubles ad prices WII: One...

December 29th, 2015


Offending Ads – Pages That Twitch With Animations

The number-one complaint from News Fetch readers comes from animations. We’ve been banning those for new ads and...

September 15th, 2014


How do you make a sponsored content link pay off?

Sponsored content links are those paid by sponsors and, on Wine Industry Insight, clearly marked as such. (Not...

September 9th, 2014


Corporate Awards & Prizes: Subtle Ways Of Biasing Media Coverage

And one step on a slippery slope toward being a “made man” (or woman. Financial scribes urged to...

June 26th, 2014


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