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Worth a Look

Vintage Wine Estates schools analysts & Shanken: Company not for sale to TWE, but lands $75 Mil investment

Vintage Wine Estates never was on on the block according to Vintage Wine Estates (VWE) CEO/President Pat Roney…

Wine industry loses two respected colleagues

David Stevens and Nick Passmore have passed away according to relatives and friends on Facebook. We have not…

NY Canned-wine merchant Alexis Beechen has Visa card subscription “accident.” Note: Shoplifting behind the paywall is ¡no bueno!

This would be hilarious if it wasn’t so pathetic! This morning, I get an email from Alexis Beechen…

Wine Institute news release shows China revenue sales increase on drop in volume

CLARIFICATION: An earlier version of this post suggested that the Wine Institute had presented misleading information in its…

California Agriculture: Business NOT as Usual Theme of Outlook 2018 Agribusiness Conference

NEWS RELEASE February 28, 2018 Contact: Suzie Roget (209) 368-3672   Woodbridge, CA…..With “Cannabis”, “Labor”, “Water”, and “Investor…

Treasury Wine Estates takes legal action against copycat Penfold’s producer

Friday 16 February 2018 MEDIA RELEASE   Treasury Wine Estates (TWE) today announced it has filed legal proceedings…

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Wine Industry Reflects on Emerging Issues, Trends and Recent Fires Shaping Future at Unified Symposium

NEWS RELEASE   SACRAMENTO, Calif., January 25, 2018 “ Every facet of the wine industry, from research and

January 26th, 2018


Cannabis Drinks Expo To Launch, July 2019, San Francisco

NEWS RELEASE, January 26, 2018   Cannabis Drinks Expo launches to tackle most disruptive challenge to drinks industry

January 26th, 2018


Surge in Wine Tourism Brings Huge Opportunities

Sponsored by ProWein   By Mark Angelillo Mark co-founded Snooth.com over 10 years ago with the goal of

January 23rd, 2018


Wine’s Trending Pursuit of Freshness: Why Less is More

This content provided by ProWein 2018   By Stuart Pigott and Paula Sidore   Wine boasts 6,000 years

November 21st, 2017


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Online Usability


Why Your Email Contact Form Says “Go To Hell” To Your Web Site Visitors

No one really has time to fill out all your little boxes. Fill in the blanks. Screw that!

April 29th, 2015


What Message Is Your Old Blog/Site Sending?

The sale of eWinery Solutions was so NOT a surprise given the persistent coma of its website. Note

September 18th, 2014


Offending Ads – Pages That Twitch With Animations

The number-one complaint from News Fetch readers comes from animations. We’ve been banning those for new ads and

September 15th, 2014


How do you make a sponsored content link pay off?

Sponsored content links are those paid by sponsors and, on Wine Industry Insight, clearly marked as such. (Not

September 9th, 2014


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News Reporting & Journalism


How to tell if a survey is credible or just fake data

Surveys are a dime a dozen. There’s even an app for that (Survey Monkey). However, most surveys cannot...

January 30th, 2018


“Gotta Read” content boosts your readership. Here’s how to create it.

Note: The analytics charts showing the results of McMillan’s successful construction are at the bottom of this article....

June 18th, 2017


Why You Should Never Announce an Announcement

“Announce” is redundant. It is a bland boring word, kind of like cheap corn filler or  ground beef....

December 9th, 2014


Offending Ads – Pages That Twitch With Animations

The number-one complaint from News Fetch readers comes from animations. We’ve been banning those for new ads and...

September 15th, 2014


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Wine industry missing out on investment due to its lack of financial transparency

“Over the past 30 years, venture capital has become a dominant force in the financing of innovative American companies.” — Stanford University Graduate School of Business Research Paper No. 15-5 With few exceptions, the wine industry’s lack of financial transparency has prevented it from benefiting from…

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Chinese wine venture capital investments blow away United States efforts

First in new series on U.S. and global venture capital in wine NOTE: This is the first in a series of articles looking at U.S. and global venture capital investments in wine-oriented technology, sales, transportation, and allied areas. The rational for this new feature can…

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DiBuduo retires as Pres/CEO of Allied Grape Growers, Board appoints Jeff Bitter new president

NEWS RELEASE, DATE: April 10, 2018   FOR MORE INFORMATION: Nat DiBuduo: 559-276-7021 or nat@alliedgrapegrowers.org Jeff Bitter: 559-276-7021 or jeff@alliedgrapegrowers.org   (Fresno, Calif.) After nearly two decades of leadership, Nat DiBuduo will retire as president and CEO of Allied Grape Growers (AGG) at the end…

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Tribes: the only wine recommendation engine that that complies with personal data regulations like GDPR

This is a cross-post with Recommendation Insights  which has a lot more on the topic ***> Facebook has been taking seriously deserved grief over its mishandling of personal data. They are the most visible ship heading for the tip of the iceberg.   The Titanic…

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Daily Data

Most “buy online/pick up in store” customers will add to their orders when they come in to collect their purchases

Facebook user face-time down 24%. What’s that mean for social marketing?

Aussie wine exports to China up 51%, top $1 billion

Source: Wine Australia…

Restaurant sales rebound in March

Interactive chart at source: Restaurant News…

Americans spend tiny amounts of their budgets on wine/beer/spirits, regardless of income levels

These are the places in America most vulnerable to a trade war

You’d better offer a coupon if you want Millennial shoppers


READ MORE DAILY DATA

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Effective Advertising


Mobile Internet growing, but desktop dominates business hours & purchase decisions

Right-click images to enlarge Image Source: Lewis Perdue keynote presentation, 2017 International Bulk Wine & Spirits Show IBWSS...

July 27th, 2017


Download a PDF of Lew’s PowerPoint Presented at the International Bulk Wine & Spirits Symposium on July 26, 2017

For best results, download and save (do not automatically open). Desktop browsers work best because mobile sometimes has...

July 26th, 2017


13 ways Online Advertising Is Less Expensive, More Secure & Convenient for You On Wine Industry Insight

 Comparable Banner Price WBM: Charges separately for Web and email. That more than doubles ad prices WII: One...

December 29th, 2015


Offending Ads – Pages That Twitch With Animations

The number-one complaint from News Fetch readers comes from animations. We’ve been banning those for new ads and...

September 15th, 2014


How do you make a sponsored content link pay off?

Sponsored content links are those paid by sponsors and, on Wine Industry Insight, clearly marked as such. (Not...

September 9th, 2014


Corporate Awards & Prizes: Subtle Ways Of Biasing Media Coverage

And one step on a slippery slope toward being a “made man” (or woman. Financial scribes urged to...

June 26th, 2014


Developing The Effective Online Advertisment

The following is part 1 of the course materials that I use in my “Communications as Capital” class...

June 10th, 2014


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