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Worth a Look

ETS & Enartis/Vinquiry Laboratories, to Merge

NEWS RELEASE, July 6, 2020   St. Helena, CA — The Burns (ETS Laboratories) and Nulli (Enartis) families…

SBA, Treasury release names of some PPP recipients

  The U.S. Small Business Administration (SBA) and Treasury released Monday the names of all organizations that received…

COVID surge to extend at-home AlcBev consumption

Consumer Staples COVID-19 Tracker: Week 15, July 6, 2020 From Nik Modi (, RBC Capital Markets|Equity Research –…

Constellation sells Mega Purple & other concentrate businesses to Vie-Del Co.

From Constellation Brands FORM 8-K — Filed June 30, 2020 “Effective June 24, 2020, Vie-Del Company agreed to…

Spirits continue to lead wine and beer in Nielsen Off-Premise AlcBev sales

Overview: Nielsen COVID-19 insights and analysis COVID-19: Tracking the Impact on FMCG, Retail and Media How…

Spirits still lead growth in Nielsen Off-Premise data; Non-West Coast wineries lead DTC growth

Unless otherwise noted, all trends below are for dollar sales within Nielsen U.S. off-premise channels for the one-week…

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Presented By:

Vineyard Visibility: Michael David Winery Improves Results With Aerial Imaging

Article by Ceres Imaging   Despite the bucolic setting of the average vineyard, risk can be everywhere. Sun-dappled

May 22nd, 2020

From Overwhelmed to Organized: Vineyard 29’s first harvest with vintrace

Like most winemakers with too much to do during harvest, it was often a battle for Keith Emerson,

March 17th, 2020

ETS Laboratories adds winemaker Don LaBorde to leadership team

NEWS RELEASE St. Helena, Ca. (September 25, 2019) ” ETS Laboratories, the pioneer and leader in wine analysis

September 27th, 2019

Wonderful Nurseries Welcomes Ken Noren to Their Sales Team to Head Up Their Northern California, Oregon & Washington Vine Sales

NEWS RELEASE – JUNE 13, 2019 Wonderful Nurseries is pleased to announce that Ken Noren, a well-respected industry

June 12th, 2019


Online Usability

Why Your Email Contact Form Says “Go To Hell” To Your Web Site Visitors

No one really has time to fill out all your little boxes. Fill in the blanks. Screw that!

April 29th, 2015

What Message Is Your Old Blog/Site Sending?

The sale of eWinery Solutions was so NOT a surprise given the persistent coma of its website. Note

September 18th, 2014

Offending Ads – Pages That Twitch With Animations

The number-one complaint from News Fetch readers comes from animations. We’ve been banning those for new ads and

September 15th, 2014

How do you make a sponsored content link pay off?

Sponsored content links are those paid by sponsors and, on Wine Industry Insight, clearly marked as such. (Not

September 9th, 2014


News Reporting & Journalism

This smelly vendor survey lacked data integrity, so USA Today flushed their stinky article down the drain.

Wine Industry Insight has previously written about slipshod vendor-conducted “surveys” that have obvious conflicts of interest and are...

August 23rd, 2019

Wine Industry Insight/News Fetch wine review policy

Most wines reviewed in News Fetch’s popular “Wine of the Day” feature are purchased by the editors with...

October 7th, 2018

Presentation and supplemental material for participants of WBC18

WBC18 Presentation Daily Bruin Handbook...

October 4th, 2018

How to tell if a survey is credible

Determining whether a survey is credible and the data valid as presented is often a difficult task.  ...

January 30th, 2018


Legal updates: Copper Cane, Bryant Winery, Penrose Hill v Mabray, Jeff Hill

  The pandemic has put the courts into slow gear with mostly no in-person courtroom appearances. Each specific judge is deciding on whether to hold sessions by phone, with videoconferencing still not accepted.   With all that in mind, the following are brief summaries of…

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Long-simmering wine industry grudge match heads for federal court hearing

  PLEASE NOTE: All links to legal filings are for premium subscribers to Wine Executive News.   CCBill premium subscribers, please click this link. Stripe premium subscribers, please click this link Also please note: This article may be updated when new information is available short…

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COVID re-opening guidelines for commercial real estate. PLUS! — the lawsuit over cooked wine

With a number of Coronavirus re-opening plans varying widely from jurisdiction to jurisdiction, I thought it might be useful to send along the following links to pdfs that outline some best practices from Cushman and Wakefield.   These are especially important both as regards health…

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Vineyard House, Constellation to battle for To Kalon designation rights in Federal Court trial to start Aug. 31

The long-running dispute between Constellation Brands (Robert Mondavi Winery) and The Vineyard House over To Kalon vineyard designation rights is scheduled for trial beginning August 31 in San Francisco U.S. Federal District Court for the Northern District Of California. The remainder of this article, and…

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Daily Data

10 Mostly Good Ways the Pandemic Has Altered Expectations of Remote Work

Source: How the Pandemic Has Altered Expectations of Remote Work…

Recommendations sell! Wine must find an *accurate* path to the types people like most.

Accurate recommendations can make big impacts Some types of recommendations rank higher with consumers Wine…

Critics’ “swirl, sniff, sip, spit” not sufficient for wine evaluation

Post-COVID online grocery services need to sustain these key value drivers

Source: Activate Consulting – Post Covid Agenda…

Your marketing has to rise above the noise of the Average American’s 31-hour day

Source: Activate Consulting…

Post-reopening, this is how eCommerce retailers can sustain consumer online interest and purchases

Source: Activate Consulting – Post Covid Agenda…

Current remote workers see more pros than cons in Work From Home

Source: Morning Consult…



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Effective Advertising

Wine Industry Insight: Your 98.1% solution — An exercise in meaningless data

Wine Business Monthly’s “95% solution” is a ridiculous distortion of data. The Wine Business Monthly’s 2020 Advertising Planning...

March 2nd, 2020

Keynote Presentation – Effective Advertising – International Bulk Wine & Spirits Symposium – Lewis Perdue

Click to download PDF: Keynote Presentation – Effective Advertising – International Bulk Wine & Spirits Symposium – Lewis...

June 3rd, 2018

Mobile Internet growing, but desktop dominates business hours & purchase decisions

Right-click images to enlarge Image Source: Lewis Perdue keynote presentation, 2017 International Bulk Wine & Spirits Show IBWSS...

July 27th, 2017

13 ways Online Advertising Is Less Expensive, More Secure & Convenient for You On Wine Industry Insight

 Comparable Banner Price WBM: Charges separately for Web and email. That more than doubles ad prices WII: One...

December 29th, 2015

Offending Ads – Pages That Twitch With Animations

The number-one complaint from News Fetch readers comes from animations. We’ve been banning those for new ads and...

September 15th, 2014

How do you make a sponsored content link pay off?

Sponsored content links are those paid by sponsors and, on Wine Industry Insight, clearly marked as such. (Not...

September 9th, 2014

Corporate Awards & Prizes: Subtle Ways Of Biasing Media Coverage

And one step on a slippery slope toward being a “made man” (or woman. Financial scribes urged to...

June 26th, 2014