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Worth a Look

Bryant Winery lawyer issues wandering letter filled with vague claims and asks for a retraction. (Rejected)

Bryant Winery Lawyer Letter (pdf)     Perdue response Your demand for a retraction is vague, unspecified and…

Registration is Now Open for the 2020 Oregon Wine Symposium

NEWS RELEASE   Registration is Now Open for the 2020 Oregon Wine Symposium Wine convention returns to Portland…

This smelly vendor survey lacked data integrity, so USA Today flushed their stinky article down the drain.

Wine Industry Insight has previously written about slipshod vendor-conducted “surveys” that have obvious conflicts of interest and are…

Foley Family Wines issues statement regarding environmental violations by former President Reimers

Foley Family Wines has issued the following statement regarding environmental violations by former President Reimers  and his Krasilsa…

Amazon Prime’s San Francisco DTC delivery licensing in 6 Graphics (Premium article)

This article is available to Wine Executive News Premium Subscribers who may  Log-In Here: CCBill premium subscribers, please…

Starmont Carneros Winery Facility Sold to Private Investor – Brand to remain with Schlatter Family

News release Starmont Brand and Stanly Ranch Estate Vineyard Remain Under Schlatter Ownership. No Change to Starmont National…

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ETS Laboratories adds winemaker Don LaBorde to leadership team

NEWS RELEASE St. Helena, Ca. (September 25, 2019) ” ETS Laboratories, the pioneer and leader in wine analysis

September 27th, 2019


Wonderful Nurseries Welcomes Ken Noren to Their Sales Team to Head Up Their Northern California, Oregon & Washington Vine Sales

NEWS RELEASE – JUNE 13, 2019 Wonderful Nurseries is pleased to announce that Ken Noren, a well-respected industry

June 12th, 2019


Trinchero Family Estates hires Randy Hecklinski as VP Sales, National Retail Development

NEWS RELEASE   Trinchero Family Estates (TFE) is pleased to announce the hiring of Randy Hecklinski as Vice

June 4th, 2019


CAWG Issues news releases on disaster aid and smoke exposure research

NEWS RELEASES CAWG Statement on Passing of $19.1 Billion Disaster Assistance Bill by House of Representatives   SACRAMENTO,

June 4th, 2019


MORE PRESENTED BY


Online Usability


Why Your Email Contact Form Says “Go To Hell” To Your Web Site Visitors

No one really has time to fill out all your little boxes. Fill in the blanks. Screw that!

April 29th, 2015


What Message Is Your Old Blog/Site Sending?

The sale of eWinery Solutions was so NOT a surprise given the persistent coma of its website. Note

September 18th, 2014


Offending Ads – Pages That Twitch With Animations

The number-one complaint from News Fetch readers comes from animations. We’ve been banning those for new ads and

September 15th, 2014


How do you make a sponsored content link pay off?

Sponsored content links are those paid by sponsors and, on Wine Industry Insight, clearly marked as such. (Not

September 9th, 2014


MORE ONLINE USABILITY


News Reporting & Journalism


This smelly vendor survey lacked data integrity, so USA Today flushed their stinky article down the drain.

Wine Industry Insight has previously written about slipshod vendor-conducted “surveys” that have obvious conflicts of interest and are...

August 23rd, 2019


Wine Industry Insight/News Fetch wine review policy

Most wines reviewed in News Fetch’s popular “Wine of the Day” feature are purchased by the editors with...

October 7th, 2018


Presentation and supplemental material for participants of WBC18

WBC18 Presentation Daily Bruin Handbook...

October 4th, 2018


How to tell if a survey is credible

Determining whether a survey is credible and the data valid as presented is often a difficult task.  ...

January 30th, 2018


MORE REPORTING & PROMOTING


SLAPP Shot? How Sulser Bryant’s San Francisco lawsuit against her former financial consultant may violate state law

Other articles in this new, three-part series:   Sulser Bryant sues to silence the whistleblower who once saved her $3 million Sulser Bryant’s imaginary conspiracy NOTE: This three-part update is based primarily on new court filings and judicial decisions.   The accuracy, context and content…

More Featured Articles

Sulser Bryant’s imaginary conspiracy

Other articles to be published in this new, three-part series:   Sulser Bryant sues to silence the whistleblower who once saved her $3 million SLAPP Shot? How Sulser Bryant’s San Francisco lawsuit against her former financial consultant may violate state law NOTE: This three-part update…

More Featured Articles

Sulser Bryant sues to silence the whistleblower who once saved her $3 million

Other articles to be published in this new, three-part series: SLAPP Shot? How Sulser Bryant’s curiously redundant San Francisco lawsuit against her former financial consultant may violate state law Sulser Bryant’s imaginary conspiracy NOTE: This three-part update is based primarily on new court filings and…

More Featured Articles

Wine Institute gets almost $1 million increase from U.S. Market Assistance Program (falls one place overall); Northwest wine finally included

The California Wine Institute received an increase of nearly $1 million in FY2019 funding from the USDA’s Market Assistance program despite falling one place in the overall recipient rank. In addition, the Northwest Wine Coalition made its first appearance placing 36th overall, but #2 in…

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Daily Data

Cannabis craze crashes: pot stocks tank

Source: Wall Street Journal…

2.56% of your customers produce your biggest revenues. And they live in these 14 states.

Source: Paul Mabray, CEO Emetry: “Transforming Wine” Presentation…

96% of online users have never used an AR app & 90%+ also punt on location services

96% of online users have never used an AR app & 90%+ also punt on…

TikTok: Anchors the bottom of the social media totem poll.

Source: eMarketer…

Asking for an email address could lose you almost half your potential online customers.

Red flag: There’s a steady decline, but things really start to drop off with asking…

Female Millennials are the most likely demographic to trust social media shopping recommendations

Source: eMarketer…

This awesome interactive map lets you explore every current and proposed AVA in America

Source: TTB…


READ MORE DAILY DATA

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Effective Advertising


Keynote Presentation – Effective Advertising – International Bulk Wine & Spirits Symposium – Lewis Perdue

Click to download PDF: Keynote Presentation – Effective Advertising – International Bulk Wine & Spirits Symposium – Lewis...

June 3rd, 2018


Mobile Internet growing, but desktop dominates business hours & purchase decisions

Right-click images to enlarge Image Source: Lewis Perdue keynote presentation, 2017 International Bulk Wine & Spirits Show IBWSS...

July 27th, 2017


13 ways Online Advertising Is Less Expensive, More Secure & Convenient for You On Wine Industry Insight

 Comparable Banner Price WBM: Charges separately for Web and email. That more than doubles ad prices WII: One...

December 29th, 2015


Offending Ads – Pages That Twitch With Animations

The number-one complaint from News Fetch readers comes from animations. We’ve been banning those for new ads and...

September 15th, 2014


How do you make a sponsored content link pay off?

Sponsored content links are those paid by sponsors and, on Wine Industry Insight, clearly marked as such. (Not...

September 9th, 2014


Corporate Awards & Prizes: Subtle Ways Of Biasing Media Coverage

And one step on a slippery slope toward being a “made man” (or woman. Financial scribes urged to...

June 26th, 2014


Developing The Effective Online Advertisment

The following is part 1 of the course materials that I use in my “Communications as Capital” class...

June 10th, 2014


MORE EFFECTIVE ADVERTISING