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Worth a Look

TTB says it’s doing something, with somebody against somebody about slotting fees in Florida

The TTB says it is doing something about slotting fees with somebody in Florida and wants everybody to…

John Duarte to speak at special screening of “Pray for Rain” movie starring Jane Seymour

John Duarte will be giving a presentation about his trials with the U.S. Army Corps of Engineers prior…

Winemaker Dimitri Tchelistcheff dies at age 87

News Release – Honolulu, HI (July 7, 2017) Death of Esteemed Napa Valley Winemaker Dimitri Tchelistcheff at the…

Beware of badly done surveys – This one about pot is just blowing smoke

Badly done opinion polls and surveys are a common affliction, especially on the Internet.   This poll —…

Duarte, Pacific Legal Foundation Keynote Today’s Ag Relations Council 2017 Annual Meeting in Sacto

Ag Relations Council 2017 Annual Meeting 9:30 – 11:00 a.m. – When Regulations Collide with Reality A panel from…

2 Important Wine Executive News premium subscriber billing announcements

(1) ECSuite (our credit card biller since 2009) has been acquired by CCBill: Does not accept American Express.…

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ProWein Becomes Major Sponsor of TEXSOM Conference

FOR MORE INFORMATION: Michael Wangbickler Balzac Communications mwangbickler@balzac.com 408-981-5415 PROWEIN BECOMES MAJOR SPONSOR OF TEXSOM CONFERENCE: World’s Largest

July 13th, 2017


Wonderful Nurseries Lives Up to Its “Growers First” Reputation (Presented by)

This sponsored article presented by Wonderful Nurseries Innovation and expansion have set the recent tone for Wonderful Nurseries,

June 18th, 2017


Wonderful Nurseries Moves to 100% Root Socks for All Potted Vines!

This sponsored article presented by our sponsor, Wonderful Nurseries The Wonderful Nurseries “Growers First” philosophy has really taken

April 30th, 2017


Big business, new orders mark record-setting ProWein 2017

Nearly 60% of all trade visitors to ProWein 2017 concluded their business deals during the trade fair or

March 28th, 2017


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Online Usability


Why Your Email Contact Form Says “Go To Hell” To Your Web Site Visitors

No one really has time to fill out all your little boxes. Fill in the blanks. Screw that!

April 29th, 2015


What Message Is Your Old Blog/Site Sending?

The sale of eWinery Solutions was so NOT a surprise given the persistent coma of its website. Note

September 18th, 2014


Offending Ads – Pages That Twitch With Animations

The number-one complaint from News Fetch readers comes from animations. We’ve been banning those for new ads and

September 15th, 2014


How do you make a sponsored content link pay off?

Sponsored content links are those paid by sponsors and, on Wine Industry Insight, clearly marked as such. (Not

September 9th, 2014


MORE ONLINE USABILITY


News Reporting & Journalism


“Gotta Read” content boosts your readership. Here’s how to create it.

Note: The analytics charts showing the results of McMillan’s successful construction are at the bottom of this article....

June 18th, 2017


Why You Should Never Announce an Announcement

“Announce” is redundant. It is a bland boring word, kind of like cheap corn filler or  ground beef....

December 9th, 2014


Offending Ads – Pages That Twitch With Animations

The number-one complaint from News Fetch readers comes from animations. We’ve been banning those for new ads and...

September 15th, 2014


The News-less “News” Release

News releases don’t have to be nauseatingly arrogant to be worthless. All it takes is the ability to...

September 10th, 2014


MORE REPORTING & PROMOTING


Duarte Opens Two New Legal Assaults In Federal Court Battle With Corps of Engineers

John Duarte has opened two new legal assaults against the U.S. Army Corps of Engineers (CoE) which is demanding more than $2.8 million in fines and damages related to his plowing of a Tehama County, California field in order to plant wheat. Motion to dismiss…

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Caymus Finalizes Permits and Planning for Second Solano County Winery

Caymus Winery is leaving yet another prominent footprint in Solano County with approvals nearly complete for second winery. This new one — Caymus-Suisun — is a  200,000-gallon facility in the Suisun Valley AVA west of Fairfield in the mountainous foothills which separate Napa and Solano…

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Bronco’s Bleu Wine blues appear headed toward a sparkling conclusion

Blue in Style LLC — a subsidiary of Bronco Wine Company — and its Blanc de Bleu sparkling wine brand appear close to prevailing in a federal lawsuit charging breach of contract and trademark violations associated with a joint venture which produces a blueberry-flavored sparkling wine.…

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Monday, July 24, 2017

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TOP NEWS WINE SUPPLY & CONSUMPTION CALIFORNIA BURNING CALIFORNIA BRIEFS

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Daily Data

US AlcBev consumption declines. Abstention on the rise.

Source: Gallup…

Calif Wine crush has hit a production plateau

Wine preference declines, spirits soar, beer remains fave alcbev In U.S.

Wine preference declines, spirits soar, beer remains fave alcbev In U.S. Source: Gallup…

You can tell the price of California wine by where the grapes came from

Here’s how to tell the price of Calif wine by where the grapes came from…

Calif wine grape acreage evolving to reflect premiumization trend

Calif wine grape acreage evolving to reflect premiumization trend…

New Calif wine grape planting forecast lowest since 2010, coastal regions dominate

How much alcohol do Americans drink? – This interactive chart offers detailed demographic data.

Play with the interactive map at: Flowing Data…


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Effective Advertising


13 ways Online Advertising Is Less Expensive, More Secure & Convenient for You On Wine Industry Insight

 Comparable Banner Price WBM: Charges separately for Web and email. That more than doubles ad prices WII: One...

December 29th, 2015


Offending Ads – Pages That Twitch With Animations

The number-one complaint from News Fetch readers comes from animations. We’ve been banning those for new ads and...

September 15th, 2014


How do you make a sponsored content link pay off?

Sponsored content links are those paid by sponsors and, on Wine Industry Insight, clearly marked as such. (Not...

September 9th, 2014


Corporate Awards & Prizes: Subtle Ways Of Biasing Media Coverage

And one step on a slippery slope toward being a “made man” (or woman. Financial scribes urged to...

June 26th, 2014


Developing The Effective Online Advertisment

The following is part 1 of the course materials that I use in my “Communications as Capital” class...

June 10th, 2014


A Checklist For Effective Online Advertising

The following is part 2 of the course materials that I use in my “Communications as Capital” class...

June 10th, 2014


Ad Fraud Grows In Wine Country: Turns Off Readers, Misleads Advertisers

If you’re an advertiser and an publication suddenly announces a massive jump in page views and/or visits, you...

July 20th, 2013


MORE EFFECTIVE ADVERTISING