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Worth a Look

Gallo/Constellation brand sale hits FTC snag

From SEC Form 8-K, filed May 20, 2019 As previously disclosed, on April 3, 2019, Constellation Brands, Inc.…

Is Pernod Ricard about to sell Kenwood Vineyards, Jacob’s Creek and other wine brands?

  Australia’s WBM Online has reported that Pernod Ricard is putting its wine brands up for sale.  …

Vintage Wine Estates Purchases 1,986 Acre Laetitia Winery Estate on the California Central Coast

    March 18, 2019. Santa Rosa, CA. Vintage Wine Estates has purchased Laetitia Vineyard & Winery. Laetitia,…

Peer review helps prevent bad science from being published. So why do judges ignore it?

Expert reports and testimony are common in courtrooms. The fate of the judicial adversaries frequently rest on the…

Current road closures and flood conditions in Napa and Sonoma Counties

Napa Road Closures Flooded roads all throughout Sonoma County Highway 37, Major east/west corridor through Napa, Marion and…

69% chance of a recession by 2020 thanks to Fed’s interest rate bungling – Rabobank

Download the full North American Agribusiness Report from Rabobank (PDF)…

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Wonderful Company aims for 100% renewable power

Content presented by the Wonderful Company California-based The Wonderful Company has announced its intention to use 100% renewable

April 7th, 2019


Sextant Wines Purchases Old Edna Township

NEWS RELEASE After operating Sextant Wines in Old Edna for a decade, Nancy and Craig Stoller have purchased

January 29th, 2019


Non-profit research group tries to bridge the wine industry gap between discovery & application

  NEWS RELEASE   Applied Research Platform Established for Benefit of the Wine Industry   Rescue, CA, January

January 28th, 2019


Pacific Highway Wines Sets New Renwood Plans in Motion

  NEWS RELEASE   Renwood Ranch Vineyard Focus and Regional Wine Projects Coming Soon   GREENSBORO, NC (January

January 25th, 2019


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Online Usability


Why Your Email Contact Form Says “Go To Hell” To Your Web Site Visitors

No one really has time to fill out all your little boxes. Fill in the blanks. Screw that!

April 29th, 2015


What Message Is Your Old Blog/Site Sending?

The sale of eWinery Solutions was so NOT a surprise given the persistent coma of its website. Note

September 18th, 2014


Offending Ads – Pages That Twitch With Animations

The number-one complaint from News Fetch readers comes from animations. We’ve been banning those for new ads and

September 15th, 2014


How do you make a sponsored content link pay off?

Sponsored content links are those paid by sponsors and, on Wine Industry Insight, clearly marked as such. (Not

September 9th, 2014


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News Reporting & Journalism


Wine Industry Insight/News Fetch wine review policy

Most wines reviewed in News Fetch’s popular “Wine of the Day” feature are purchased by the editors with...

October 7th, 2018


Presentation and supplemental material for participants of WBC18

WBC18 Presentation Daily Bruin Handbook...

October 4th, 2018


How to tell if a survey is credible

Determining whether a survey is credible and the data valid as presented is often a difficult task.  ...

January 30th, 2018


“Gotta Read” content boosts your readership. Here’s how to create it.

Note: The analytics charts showing the results of McMillan’s successful construction are at the bottom of this article....

June 18th, 2017


MORE REPORTING & PROMOTING


Napa Valley vintner Agustin Huneeus admits guilt in college admissions bribery scandal: Headline correction

This headline in the May 22 issue of News Fetch was incorrect: “Napa Vintner Huneeus gets 15 months in prison, $300K fine after guilty plea in college bribery scandal. Calif ABC says may revoke winery license.” In exchange for his guilty plea, prosecutors recommended a…

More Featured Articles

A DC wine collector’s first-hand account of how wine storage fraudster put him “out of business”

NOTE: This company was located in Maryland and has no connection to Safe Harbor 3.0 in Napa County. The following is from a single post from a collector describing what he lost because of William Holder’s fraud at Safe Harbor Wine Storage.   The entire…

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Calif winegrape acreage up 6.3%, but non-bearing soars 20.5%

Quick Summary: Cabernet Sauvignon and Chardonnay clear #1 in bearing and non-bearing. Pinot Noir and Petite Sirah #2 & 3 among red varietals. Pinot Gris & Sauvignon Blanc #2 & 3 among white varietals. Excerpts Data on type and county plantings at Full report: California…

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World wine output bounced back in 2018 from a 60-year low

NEWS RELEASE,  APRIL 11, 2019 – SOURCE: International Organisation of Vine and Wine (OIV)     Speaking from the OIV’s headquarters in Paris on 11 April, Director General Pau Roca presented information on wine production, wine consumption and international trade in 2018.   This exceptionally…

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Daily Data

Private label AlcBev brands to show 17% growth this summer

Source: Nielsen…

Canned and Tetra-pak ready-to-drink wine growth outpacing bottle and bag. But cocktails & hard seltzers are really shaking up the AlcBev market

Source: Nielsen…

How do you tell if an ad is served up by a big service like DoubleClick?

  Look at the HTML source code. You can find that in every browser and…

You’ve got big problems if the online ad you buy is served up by a big site like DoubleClick

Source: eMarketer How do you tell if an ad is served up by a big…

These are the California counties most affected by tariffs

Data Source: Brookings Institution. Interactive (mouse over) County-by-County Map live at the source: Fresno Bee…

Rabobank thinks CBD is over-promoted & you need to look at where it is “hype cycle”

Source: Rabobank…

China direct wine online sales grow, bricks & mortar lag

Source: Rabobank (PDF)…


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Effective Advertising


Keynote Presentation – Effective Advertising – International Bulk Wine & Spirits Symposium – Lewis Perdue

Click to download PDF: Keynote Presentation – Effective Advertising – International Bulk Wine & Spirits Symposium – Lewis...

June 3rd, 2018


Mobile Internet growing, but desktop dominates business hours & purchase decisions

Right-click images to enlarge Image Source: Lewis Perdue keynote presentation, 2017 International Bulk Wine & Spirits Show IBWSS...

July 27th, 2017


13 ways Online Advertising Is Less Expensive, More Secure & Convenient for You On Wine Industry Insight

 Comparable Banner Price WBM: Charges separately for Web and email. That more than doubles ad prices WII: One...

December 29th, 2015


Offending Ads – Pages That Twitch With Animations

The number-one complaint from News Fetch readers comes from animations. We’ve been banning those for new ads and...

September 15th, 2014


How do you make a sponsored content link pay off?

Sponsored content links are those paid by sponsors and, on Wine Industry Insight, clearly marked as such. (Not...

September 9th, 2014


Corporate Awards & Prizes: Subtle Ways Of Biasing Media Coverage

And one step on a slippery slope toward being a “made man” (or woman. Financial scribes urged to...

June 26th, 2014


Developing The Effective Online Advertisment

The following is part 1 of the course materials that I use in my “Communications as Capital” class...

June 10th, 2014


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