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Worth a Look

This smelly vendor survey lacked data integrity, so USA Today flushed their stinky article down the drain.

Wine Industry Insight has previously written about slipshod vendor-conducted “surveys” that have obvious conflicts of interest and are…

Foley Family Wines issues statement regarding environmental violations by former President Reimers

Foley Family Wines has issued the following statement regarding environmental violations by former President Reimers  and his Krasilsa…

Amazon Prime’s San Francisco DTC delivery licensing in 6 Graphics (Premium article)

This article is available to Wine Executive News Premium Subscribers who may  Log-In Here: CCBill premium subscribers, please…

Starmont Carneros Winery Facility Sold to Private Investor – Brand to remain with Schlatter Family

News release Starmont Brand and Stanly Ranch Estate Vineyard Remain Under Schlatter Ownership. No Change to Starmont National…

Older occasional & moderate alcohol drinkers live longer: New large study finds

  Alcohol Consumption in Later Life and Mortality in the United States: Results from 9 Waves of the…

Crimson Wine Group gets new CEO

  An alert subscriber pointed out that Wine Industry Insight had missed this bit of news that was…

More Worth a Look

Presented By:


Wonderful Nurseries Welcomes Ken Noren to Their Sales Team to Head Up Their Northern California, Oregon & Washington Vine Sales

NEWS RELEASE – JUNE 13, 2019 Wonderful Nurseries is pleased to announce that Ken Noren, a well-respected industry

June 12th, 2019


Trinchero Family Estates hires Randy Hecklinski as VP Sales, National Retail Development

NEWS RELEASE   Trinchero Family Estates (TFE) is pleased to announce the hiring of Randy Hecklinski as Vice

June 4th, 2019


CAWG Issues news releases on disaster aid and smoke exposure research

NEWS RELEASES CAWG Statement on Passing of $19.1 Billion Disaster Assistance Bill by House of Representatives   SACRAMENTO,

June 4th, 2019


Justin Kinkade Joins Ledson Winery as Associate Winemaker

NEWS RELEASE Ledson Winery & Vineyards proudly announces new hire as they prepare to take their winemaking to

June 4th, 2019


MORE PRESENTED BY


Online Usability


Why Your Email Contact Form Says “Go To Hell” To Your Web Site Visitors

No one really has time to fill out all your little boxes. Fill in the blanks. Screw that!

April 29th, 2015


What Message Is Your Old Blog/Site Sending?

The sale of eWinery Solutions was so NOT a surprise given the persistent coma of its website. Note

September 18th, 2014


Offending Ads – Pages That Twitch With Animations

The number-one complaint from News Fetch readers comes from animations. We’ve been banning those for new ads and

September 15th, 2014


How do you make a sponsored content link pay off?

Sponsored content links are those paid by sponsors and, on Wine Industry Insight, clearly marked as such. (Not

September 9th, 2014


MORE ONLINE USABILITY


News Reporting & Journalism


This smelly vendor survey lacked data integrity, so USA Today flushed their stinky article down the drain.

Wine Industry Insight has previously written about slipshod vendor-conducted “surveys” that have obvious conflicts of interest and are...

August 23rd, 2019


Wine Industry Insight/News Fetch wine review policy

Most wines reviewed in News Fetch’s popular “Wine of the Day” feature are purchased by the editors with...

October 7th, 2018


Presentation and supplemental material for participants of WBC18

WBC18 Presentation Daily Bruin Handbook...

October 4th, 2018


How to tell if a survey is credible

Determining whether a survey is credible and the data valid as presented is often a difficult task.  ...

January 30th, 2018


MORE REPORTING & PROMOTING


Jeff Hill likely to escape punishment for major wine scam

Jeffry Hill is the mastermind of one of the largest wine and grape fraud cases to hit Napa Valley but is unlikely ever to face any punishment for his key according to multiple sources at the TTB who have previously expressed their frustration in communications…

More Featured Articles

Napa County winery visits appear to exceed legal use permit allowances

  In 2018, 3.85 million people visited Napa County. Each of them visited an average of 3.7 wineries according to survey research conducted by Destination Analysts on behalf of Visit Napa Valley. That makes for an estimated 14.25 million winery visits.   However, Napa County…

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Constellation mute and clueless about losing 19K gallons of Mendo wine. The grower is selling her vineyard because she “can’t take it anymore”

See also: related article. Dorothy Vassar spent 53 years growing wine grapes in the Redwood Valley area of Mendocino County, and loved working with some of the state’s well-known brands.   But her experience with Constellation Brands has been so traumatic that she’s throwing in the…

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26-acre family vineyard with quality Petite Sirah and Zinfandel grapes listed at $775K. Home site possible.

See related article.   Dorothy Vassar spent 53 years growing wine grapes in the Redwood Valley area of Mendocino County, and loved working with some of the state’s well-known brands.   In 1965, she started a two-acre vineyard with her husband (who died in 2008), and…

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Tuesday, September 17, 2019

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Daily Data

Older moderate & occasional alcohol consumers live longest: New Study

Source: Alcoholism: Clinical and Experimental Research (Red annotations added for clarity.)…

Almost half of all Internet Users are using ad blockers to avoid seeing your advertising. Save your $$ for ad-blocker-compliant sites.

Source: eMarketer…

IWSR projects world table wine sales flat through 2022

Source: IWSR via Wall Street Journal…

Who is the CBD customer and what are they using it for?

Source: Nation’s Restaurant News…

These 12 characteristics define “Positive Experience” with online shoppers

Source: eMarketer…

San Luis Obispo County has 20 cannabis farms already approved & 100 applications pending

Source: SLO Cannabis Watch Group via Paso Robles Daily News…

You better have BOPUS if you expect to sell to GenZ

Source: eMarketer…


READ MORE DAILY DATA

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Effective Advertising


Keynote Presentation – Effective Advertising – International Bulk Wine & Spirits Symposium – Lewis Perdue

Click to download PDF: Keynote Presentation – Effective Advertising – International Bulk Wine & Spirits Symposium – Lewis...

June 3rd, 2018


Mobile Internet growing, but desktop dominates business hours & purchase decisions

Right-click images to enlarge Image Source: Lewis Perdue keynote presentation, 2017 International Bulk Wine & Spirits Show IBWSS...

July 27th, 2017


13 ways Online Advertising Is Less Expensive, More Secure & Convenient for You On Wine Industry Insight

 Comparable Banner Price WBM: Charges separately for Web and email. That more than doubles ad prices WII: One...

December 29th, 2015


Offending Ads – Pages That Twitch With Animations

The number-one complaint from News Fetch readers comes from animations. We’ve been banning those for new ads and...

September 15th, 2014


How do you make a sponsored content link pay off?

Sponsored content links are those paid by sponsors and, on Wine Industry Insight, clearly marked as such. (Not...

September 9th, 2014


Corporate Awards & Prizes: Subtle Ways Of Biasing Media Coverage

And one step on a slippery slope toward being a “made man” (or woman. Financial scribes urged to...

June 26th, 2014


Developing The Effective Online Advertisment

The following is part 1 of the course materials that I use in my “Communications as Capital” class...

June 10th, 2014


MORE EFFECTIVE ADVERTISING