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Wine.com is still #1 in online wine, but Drizly, Total Wine & Minibar are closing in.

Wine.com is still #1 in online wine, but Drizly, Total Wine & Minibar are closing in.

 

Technically, Drizly and Minibar are on-demand local delivery services and not direct competitors to Wine.com and Total Wine.

 

However, this chart of total alcohol sales offers an interesting comparison of the volume of alcohol sold on-demand compared with online Direct to Consumer. If wine -only sales were charted, Wine.com’s dominance would increase. Daily Data will have a follow-up chart on that.

 

Significantly, Lot18, Vivino, invino and other DtC companies are all rolled into “Other.”

 

Screen Shot 2019-01-13 at 3.25.36 PM

Right-click chart to view a larger image.

Source: Slice/Rakuten Intelligence via Digital Commerce 360