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Craft Wine? (Artisan? Boutique?) Most US wineries produce small and limited amounts of wine

Source: ShipCompliant & Wines & Vines Analytics

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In wine (as in beer) a handful of the biggest eat most of the market pie while thousands of the rest eat what’s left.

 

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Women are a hard sell for beer. They mostly go for wine and spirits or don’t drink at all. This new graph charts the brewer’s gender challenge.

Source: Wine Market Council

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Millennials & craft marketing lift 2015 US Distilled Spirits, boost market share

Source: Distilled Spirits Council

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Mapping Places in America Where Prohibition Never Ended

Source: Atlas Obscura (click through the pop-up to get to map and article)

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Alc Bev market share: spirits swim, wine treads water, beer sinks in the big brew undertow

Source: Danny Brager – SVP Beverage Alcohol Practice, Nielsen: “U.S. Wine Consumer Trends: Battle for the next pour.” New York City, January 25, 2015 (Joint Wine Market Council, Nielsen event)

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Craft beer blowing away the entire under-$10 budget wine segment

Source: Jon Fredrikson, Gomberg, Fredrikson & Associates, presentation a Unified Wine and Grape Symposium, Sacramento, CA January 27, 2016

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$13.99-$19.99 table wines, sparkling, NZ and 3L Boxes dominate Nielsen’s top 2015 wine trends

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