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Mea Culpa: Cameron Hughes Receivership Article Too Hard On Southern

After eight years of operating Wine Industry Insight, I needed to issue my first correction on May 5 when I misread the column headings in the receiver’s inventory documents in the premium Wine Executive News version: CORRECTION: Cameron Hughes pointed out that Wine Industry Insight misread the tiny type on the last in the receiver’s […]

Cameron Hughes Issues A Statement On Court Case

Please see related article: Cameron Hughes Wine Forced Into Receivership, Sale/Merger Likely     CORRECTION: Cameron Hughes’ reference in his statement to “factual errors” referred to a statement in the premium version of the original article published by Wine Executive News. Wine Executive News originally wrote: “The receiver’s first inventory, dated April 23, shows case and finished […]

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Why Using Flash Can Kill Your Advertising And Web Site Traffic

A large percentage of users now browse with Flash blockers or with Flash turned off. And this is what they see: Flash — especially auto-running video — is ranked among the most annoying things on the web, especially when multiple flash sessions launch suddenly and turn the web page into a twitchy, blinking eyesore that […]

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Millions In USDA Export Funds Now Available To Ag/Wine Trade Associations [And An Apology]

First, the apology: I should have found the USDA’s  April 7 calls for proposals in the Federal Register sooner. It was pretty well buried and I stumbled across it almost by accident while trying to write an article about how the Wine Institute spent the $20+ million it has received from this program over the […]

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Why Your Email Contact Form Says “Go To Hell” To Your Web Site Visitors

No one really has time to fill out all your little boxes. Fill in the blanks. Screw that! No one has the time in today’s busy world. That’s why using a contact form says  “Go to hell!” to your visitors and sends potential customers somewhere else. The forms also communicate that you don’t care about […]

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OIV Turns Global Wine Export Numbers Into Art

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Questions The Wine Institute Found Un-Tenor-able

Below is the complete email sent to the Wine Institute who objected to the “tenor” of with the questions and said it would  not answer or cooperate. I had sent the initial questions in hope of getting a response and following up with further questions. The first of a series of articles can be found […]

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Winery Marketer Gives It Up To Help Terminal Cancer Patients Have One Good Day

Lewis Perdue asked his friend Peter Nowack to write the following for of Wine Industry Insight. We have published it here with light editing and hopes for a recovery that amazes his doctors. By Peter Nowack (writing about himself, as a client, in the third person) Avid winery marketer, blogger and social media persona, Peter […]

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Cuvaison Estate Wines Sells Calistoga Winery and Tasting Room

NEWS RELEASE Napa Valley Winery Is Consolidating to Its Carneros Winery and Tasting Room NAPA, Calif., April 2, 2015 – Cuvaison Estate Wines announced today the sale of its Calistoga winery and tasting room in northern Napa Valley. Purchased by the Schmidheiny family of Switzerland in 1979, the Calistoga winery was home to Cuvaison Estate […]

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Liv-Ex Index Up On Euro Depreciation & Dollar Strength

The following was kindly provided to Wine Industry Insight by Liv-Ex    Fine Wine Market Changing There has been much discussion about a change in direction for the fine wine market. In 2009, fine wine prices surged due to increased demand from Asia following the removal of tax in Hong Kong and fiscal stimulus in […]

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