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Home » Entries posted by Lewis Perdue (Page 3)
Stories written by Lewis Perdue
Lewis Perdue is an entrepreneur, technologist, scientist, professor, author, publisher, journalist, and outdoorsman. Click here for more on Lew. Email Lew at: lewis[dot]perdue[at]wineindustryinsight[dot]com

Boomers are still top wine customers, but 92% of them don’t trust social media

Source: eMarketer

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Cannabis may not pose as big a threat to wine as many fear

Wine, alcohol and cannabis are different in many significant ways Source: Mike Rodenburgh, Executive Vice President, IPSOS via the Emetry Transforming Wine Summit

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Marietta Cellars, Non-Vintage, Lot Number 69 Old Vine Red – Exceptionally Average

So indescribably average that it excels only at forgettable. Way over-priced at $13.99 Sonoma Whole Foods -lp

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Even as mobile shopping grows, this DtC vendor shows that desktop leads in completed order checkouts

 Source: Commerce7 Winery Consumer Experience Report via the Emetry Transforming Wine Summit

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ETS Laboratories adds winemaker Don LaBorde to leadership team

NEWS RELEASE St. Helena, Ca. (September 25, 2019) — ETS Laboratories, the pioneer and leader in wine analysis and testing, has hired winemaker Don LaBorde for the newly created position of director of industry relations. The addition of LaBorde to the team provides customers with another direct channel to ETS scientists and support staff as […]

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The top 1% of your wine customers produce 25% of your revenues. How do you find them?

Source: Paul Mabray, CEO Emetry: “Transforming Wine” Presentation

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Your brand’s website is still the most important way for consumers to interact with you. This chart shows you 9 also rans.

Source: GlobalWebIndex

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Meeker Vineyard 2010 Four Kings Alexander Valley Red Blend

With these four kings in your poker hand, you can beat four aces or a royal flush! This outstanding blend of Cab Sauv, Merlot, Cab Franc and Petit Verdot is a wonderful example of a classic varietal blend. Intense, well-behaved black cherries and plums with a solid backbone of tannins and faint oak tones. Tasted […]

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Wine Institute gets almost $1 million increase from U.S. Market Assistance Program (falls one place overall); Northwest wine finally included

The California Wine Institute received an increase of nearly $1 million in FY2019 funding from the USDA’s Market Assistance program despite falling one place in the overall recipient rank. In addition, the Northwest Wine Coalition made its first appearance placing 36th overall, but #2 in alcoholic beverage recipients. Sources: USDA MAP Funding Allocations – FY […]

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Internet customers would rather have free delivery than pay for next day

Source: GlobalWebIndex

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