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Home » Entries posted by Lewis Perdue
Stories written by Lewis Perdue
Lewis Perdue is an entrepreneur, technologist, scientist, professor, author, publisher, journalist, and outdoorsman. Click here for more on Lew. Email Lew at: lewis[dot]perdue[at]wineindustryinsight[dot]com

Private label AlcBev brands to show 17% growth this summer

Source: Nielsen

Napa Valley vintner Agustin Huneeus admits guilt in college admissions bribery scandal: Headline correction

This headline in the May 22 issue of News Fetch was incorrect: “Napa Vintner Huneeus gets 15 months in prison, $300K fine after guilty plea in college bribery scandal. Calif ABC says may revoke winery license.” In exchange for his guilty plea, prosecutors recommended a 15-month prison sentence and a $95,000 fine. The ABC is […]

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Canned and Tetra-pak ready-to-drink wine growth outpacing bottle and bag. But cocktails & hard seltzers are really shaking up the AlcBev market

Source: Nielsen

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How do you tell if an ad is served up by a big service like DoubleClick?

  Look at the HTML source code. You can find that in every browser and email client.   Below is an actual example from the source code in an email.  Note that the HTML is cleverly written so you never actually view the code in your browser or email.   This is what it looks […]

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Gallo/Constellation brand sale hits FTC snag

From SEC Form 8-K, filed May 20, 2019 As previously disclosed, on April 3, 2019, Constellation Brands, Inc. (“Constellation”) and E. & J. Gallo Winery (“Gallo”) entered into an Asset Purchase agreement (the “Asset Purchase Agreement”), pursuant to which Gallo agreed to acquire a portion of Constellation’s wine and spirits business (the “Transaction”). The Transaction […]

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You’ve got big problems if the online ad you buy is served up by a big site like DoubleClick

Source: eMarketer How do you tell if an ad is served up by a big service like DoubleClick? Related information: Online advertisers beware: Millennials & Other wine drinkers more likely to use ad blockers Online ad server companies like Doubleclick plagued by “bad actors” — malware, scammers, fraudsters This is how malware can get into […]

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These are the California counties most affected by tariffs

Data Source: Brookings Institution. Interactive (mouse over) County-by-County Map live at the source: Fresno Bee

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Rabobank thinks CBD is over-promoted & you need to look at where it is “hype cycle”

Source: Rabobank

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China direct wine online sales grow, bricks & mortar lag

Source: Rabobank (PDF)

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A DC wine collector’s first-hand account of how wine storage fraudster put him “out of business”

NOTE: This company was located in Maryland and has no connection to Safe Harbor 3.0 in Napa County. The following is from a single post from a collector describing what he lost because of William Holder’s fraud at Safe Harbor Wine Storage.   The entire thread offers a chilling tale of trust betrayed. It also […]

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