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Stories written by Lewis Perdue
Perdue studied physics and biology in college and usually works those into his books. He received his B.S. (1972) with distinction from Cornell University. He has served on the faculties at UCLA and Cornell University, founded four companies including two technology firms, a wine company and a magazine, and been a top aide to a U.S. Senator and a state governor. He has also run political races for Congress, worked as a Washington (D.C) correspondent (Ottaway/Dow-Jones, States News Service), a columnist for Gannett, The Wall Street Journal Online, CBS Marketwatch and TheStreet.Com, and a book reviewer for Barron’s.

NEWS FETCH – August 22, 2014

TOP NEWS Vineyards = Ugly Environmental Disasters Says L.A. County Wine imports to China continue to drop, despite late surge Wine Reviews & Selection: Anxiety, Stress, Peer Pressure 2014 Restaurant traffic finally positive Western drought causes Earth’s surface to rise as groundwater drops How to Sell Your Brand To Online Retail Channels **Sponsored Link* HARVEST […]

Rain Offers Minuscule Improvement In Calif Drought.

Recent rains in California have had little effect on the Extreme Drought other than a tiny improvement over last week. As the table, below, indicates all drought categories remained the same except for D2-D4 which dropped about 2%.

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Vineyards = Ugly Environmental Disasters Says L.A. County

NOTE: The author of this article, Lewis Perdue, is familiar with both Los Angeles and politics in general. He served on the faculty at UCLA in the 1980s. He has served as a top aide to a U.S. Senator and a state governor. Most of his education has been in physics and biology. He received […]

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L.A. Vineyards: Spat, Snit, Snot

This is the second in a three-article series: Why Does Los Angeles Hate Grapevines? OPINION: L.A. Grape Spat: Credibility Crisis and Elitism L.A. County Lists Staggering Number of Uses Permitted in Santa Monica Mountains SNIT This controversy has all the hallmarks of a governmental snit. I’ve sensed all these foul smells both as a journalist […]

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L.A. County Lists Staggering Number of Uses Permitted in Santa Monica Mountains

This is a sidebar in a three-article series: Why Does Los Angeles Hate Grapevines? OPINION: L.A. Grape Spat: Credibility Crisis and Elitism L.A. County Lists Staggering Number of Uses Permitted in Santa Monica Mountains People with a resistance to falling asleep and infinite patience with badly constructed public documents may access available documents in this […]

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Millennials Trust User-Generated Content 50% More Than Other Media

Source: Ipsos Millennial Social Influence Study via Mashable

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NEWS FETCH – August 21, 2014

TOP NEWS Treasury Wine plunges into red amid takeover battle A Breather in California’s High-Speed Harvest Water bond measure is a bad deal for North Coast Calif Economic Collision Course: Immigration and Water Border Crisis Not Helping US Farmers How to Sell Your Brand To Online Retail Channels **Sponsored Link* HARVEST 2014/GLOBAL WINE SUPPLY European […]

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Coldani Olive Ranch Acquires Lodi Olive Oil Company

NEWS RELEASE August 21, 2014 LODI, CA, August 19, 2014 – Coldani Olive Ranch, an olive oil company based in Lodi California and producers of their Calivirgin line of olive oils, recently added local favorite Lodi Olive Oil Company to their portfolio. This announcement comes just months before the 2014 olive harvest. Lodi Olive Oil […]

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99% of organic social posts create almost no engagement (But hang on, there’s an upside)

Source:  Social Flow via VentureBeat From: VentureBeat — ‘Businesses should not jump to the conclusion that social media marketing isn’t working, however. As with marketing to the “long tail,” businesses that do moderately well with social posts could get great results, and companies should not be put off by the findings, says SocialFlow CEO Jim […]

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Taste Profiling – Organoleptic Breakdown

A PERSONAL NOTE: My apologies in advance to a number of good friends and colleagues who are still trying to get wine profile systems to work. But, as you read on, my hands-on experience and further research leads me to believe that the system has inherent problems that will prevent it from reaching the potential […]

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