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From: lewis.perdue@wineindustryinsight.com

Subject: How COVID-19 affects Calif's farmworkers - What's Next for Wine? - Small Wineries Bearing Brunt of Industry Pivot - A small tourist town is refusing to comply with Calif's shutdown. It may not be the only one. -- December 11, 2020 - WINE NEWS FETCH

Date: 2020-12-10 21:59:50

To: Emailing List Subscriber
Please use CMD+F (Mac) or CRTL+ F(Windows) to find your specific search term within this issue of NewsFetch. This "double search" is due to our links sourcing from websites not within WineIndustryInsight.
Some data is like junk food data: What it is and how to detect it.
Ganau corks
ALSO SPONSORED BY:Dickenson, Peatman & Fogarty: Napa & Sonoma Legal Counsel to the Wine Industry
 
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Sommelier's Choice Awards

 
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Duarte Nursery, Inc. is a family owned and operated nursery located near Modesto in the Central Valley of California. Duarte Nursery is the largest permanent crops nursery in the United States, with a history of aggressively marketing innovative products.

DAILY NEWS FETCH - December 11, 2020

CREATED BY WINE INDUSTRY INSIGHT   & MADE POSSIBLE BY OUR SPONSORS

Publisher/Executive Editor, Lewis Perdue -- Editor, Becca Yeamans-Irwin
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Wonderful Nursery

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TODAY'S TOP NEWS

Some data is like junk food: What it is & how to detect it. Nourish your decisions with healthy numbers.

Daily Data shows you how. Scroll down.

 

ICYMI (IN CASE YOU MISSED IT)

CONSUMER SALES: DTC, ON- & OFF-PREMISE

 

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Leavitt Insurance

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Top It Off Bottling

 

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DIVERSITY

ENVIRONMENT & SUSTAINABILITY REAL ESTATE PUBLIC COMPANIES INTERNATIONAL TRADE

 

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Sommelier's Choice Awards

BREXIT

INVESTING IN WINE, COLLECTING & AUCTIONS WINE SELECTION AND RECOMMENDATION MARKETING & SALES PACKAGING, LABELS & CORKS MEDIA MATTERS

 

SCROLL DOWN FOR LOTS MORE NEWS

MATTERS OF TASTE

WINE PEOPLE FOOD & RESTAURANTS ACADEMIA AG, GROWER & CELLAR NEWS DOWN UNDER ASIA & PACIFIC RIM

 

GIVE US THIS DAY OUR DAILY DATA
 
Junk food data

Junk food is enticing and tasty but ultimately lacks substance, any hint of substantial nutrition, and is a health hazard.

Likewise, some data is the digital equivalent of junk food because it entices with the promise of substance, but lacks key ingredients and fails to offer valuable information.

We've previously written about one form of junk food data: the sort one finds in marketing masquerading as a survey.  
 
An increasing variation of data malnutrition an be found in charts and tables which lack the key data to make them credible.   The following news release and charts were published by at least two prominent wine industry trade outlets with no critical eye toward the credibility or validity of data.  
 
The charts below lack a Y-axis legend, and all of the percentages cited are undefined as to whether they pertain to dollar sales or wine volume. In addition, there is no indication describing the nature of the sampled organizations, geographic areas or how many organizations were sampled.  
 
Those significant omissions earn this a Twinkie award for lack of data nutrition. Consume at your own risk. JunkFoodDataVinSuite
NEWS FETCH PLAYLIST:
 
While creating this issue:

Becca liked this song best: Mrs. Cold by Kings of Convenience

Lew liked this song best: Where Are You Christmas (From "Dr. Seuss' How The Grinch Stole Christmas" Soundtrack) sung by Faith Hill

TODAY'S  FEATURED WINE

ferme 2019 La Vieille Ferme Rosé (France)   Very pale pink in color....melon, peach, citrus, and some floral notes as well. Slate/minerality as well on the long finish.   Well-balanced, tasty, and easy drinking!   Purchased on sale for $8.99 from Lowe’s Foods in Cary, NC.

 

Wine Industry Insight/News Fetch wine samples and review policy

This NewsFetch was hand-crafted for you by Editor Becca Yeamans-Irwin (The Academic Wino) and Publisher/Executive Editor, Lewis Perdue.

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Unified Wine and Grape Symposium 2020

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Commerce7Click to learn more

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Sommelier's Choice Awards

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Hinman and Carmichael,Alcoholic Beverage Law

================= CONTACT DATA ====================
Lewis Perdue
670 W. Napa St., Suite H, Sonoma, CA 95476
Phone: 707-326-4503, fax: 707-940-4146
Email: lewis.perdue@wineindustryinsight.com