|Bronco, Gallo & other large wineries dominate Napa County with 70% of permitted production -- WINE EXECUTIVE NEWS Premium Member Briefing | July 12, 2019
You are receiving this email because you are a premium VIP subscriber to Wine Executive News Premium Member.
If you do not wish to receive this, please click the following link: >>>> [UNSUBSCRIBE] <<<<
VIP Wine Executive News Member Briefing
The premium, VIP service of Wine Industry Insight
From editor & publisher, Lewis Perdue
July 12, 2019
Bronco, Gallo & other large wineries dominate Napa County with 70% of permitted production
While the name “Napa” has come to represent pinnacle of American ultra-fine wine, in reality, 45% of the permitted production is vested in two companies with budget wine reputations — Gallo and Bronco.
Those two companies account for approximately 45% of all permitted wine production in Napa County, according to Wine Industry Insight’s preliminary analysis of public records. Total permitted wine production, according to county records, is just over 126.4 million gallons.
What’s more, of the 522 wineries listed in county records, another 15 wineries have production use permits of 1 to 4 million gallons. Those represent another 31.2 million gallons which is 25% of total county permitted production.
Those 15 wineries plus Gallo and Bronco account for 70 % of permitted production in Napa County.
Wine Executive News premium subscribers can have access to a PDF with all 522 wineries sorted in order of permitted production.
Large producer dominance
Because many — of not most — wine consumers fail to draw a distinction between Napa County and Napa Valley, this offers a substantial marketing and sales boost to large producers who ride the coattails of the extraordinary, and highly successful, efforts of the Napa Valley Vintners Association.
Also in this article:
What makes these numbers “preliminary?“
Some wineries may not even have use permits
The rest of this article is available to Wine Executive News Premium Subscribers
Not a Wine Executive News subscriber?
Subscribe to Wine Executive News now, and get the rest of this original article along with everything else on the site every day, including original documents, spreadsheets,and source materials for just $29.99 per month or $209 per year
New Subscriber Info
You can always contact me directly at: firstname.lastname@example.org or by replying to this email.
When you sign up for premium, I always check to see if you are also getting the free News Fetch. If not, I sign you up so you will get the news quickly.
3 More places where you can find VIP premium content
Every article that contains premium content will usually be the top link in the daily News Fetch unless some monumental news bumps it to #2.
For your convenience and future reference, all of the News Fetch emails are automatically converted to web pages and can be found here: NewsFetch Newsletter Archives.
In addition, articles that contain premium content will also be in the "Features" category on the Wine Industry Insight web site.
Why 2 billing systems?
Because our billing company of the past nine years was bought by a company that does not accept American Express, we have had to change our subscription process, and the method of accessing premium content. (Here’s more about that.)
================= CONTACT DATA ====================
670 W. Napa St., Suite H, Sonoma, CA 95476
Phone: 707-326-4503, fax: 707-940-4146