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From: lewis.perdue@wineindustryinsight.com

Subject: Women not always your best wine buyers - Henriot Buys Majority Stake in Beaux Freres - Judge slams Gerawan over bad faith bargaining with farmworkers - Rise of Sonoma County's pot commercial cluster -- April 18, 2017 - WINE NEWS FETCH

Date: 2017-04-17 17:36:08

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Women may not always be your best wine buyers. Daily Data has recent info that says things vary with age. Scroll down.
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DAILY NEWS FETCH - April 18, 2017

CREATED BY WINE INDUSTRY INSIGHT   & MADE POSSIBLE BY OUR SPONSORS

Publisher/Executive Editor, Lewis Perdue -- Editor, Becca Yeamans-Irwin
 
 
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TODAY'S TOP NEWS

Women may not always be your best wine buyers. Daily Data has recent info that says things vary with age. Scroll down.

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The following Ads are active in WINEINDUSTRY.COM CLASSIFIEDS as of April 18, 2017. For more ads please visit us at www.WineIndustry.com
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Grapes Sauvignon Blanc Lake County 75 tons SB, 25 T Muscat Cannelli. larryrogers@hughes.net
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GIVE US THIS DAY OUR DAILY DATA

A long-held maxim in wine marketing is that women are your best customers. However, new data indicates that can be true or false depending on age. Here are four charts looking at that along with competing beverage preferences

Right-click chart to view a larger image. Right-click chart to view a larger image.
Greatly enlarged, individual chart images are available to Wine Executive News premium subscribers at this link.

Data from Harris Poll
Fielding Period: November 9-11, 2016, Bev Al - eCommerce Shopping Behavior - Non-Proprietary Weighted To The U.S. General Adult Population Age 21+ - Propensity

 


NEWS FETCH PLAYLIST:

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Becca liked this song best: Broken Bones by Kaleo

Lew liked this song best: Working Class Hero by Green Day


TODAY'S FEATURED WINE


Wimpy wine lovers better run! Inky deep, intense fruit, gnarly tannins.
Sampled at blind tasting. -LP

This NewsFetch was hand-crafted for you by Editor Becca Yeamans-Irwin (The Academic Wino) and Publisher/Executive Editor, Lewis Perdue.


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================= CONTACT DATA ====================
Lewis Perdue
670 W. Napa St., Suite H, Sonoma, CA 95476
Phone: 707-326-4503, fax: 707-940-4146
Email: lewis.perdue@wineindustryinsight.com