TODAY'S TOP NEWS

• Treasury Wine Estates CEO Clarke paid $4.45m as it returns to profit
• Lawyer for booted book club says women considering lawsuit against Napa wine train
• California’s Katrina Is Coming
• Chinese Satisfaction Rebounded After Last Economic Crisis
• Are women better tasters than men?
• TTB Compliance can be simpler. Here’s how. *Sponsored Link*

• Prosecco stocks dry up ahead of 2015 vintage
• OZ: Wet winter; good wine

• Bogle Surpasses 2 Million Cases, Bolstered By Its Surging Red Blend
• Reclamation Bureau sets new date for Berryessa resort bids
• Alibaba Brings the Taste of Napa Valley Wine to China
• Michaels give $300,000 to SSU wine center
• War zone in south Napa?
• Woolsey joins Quintessential as salesperson
• Latino artists urge Napans to see 'Beyond the Label'
• Using ‘scare copy’ to harm Napa's wine industry
• Exhibit at USA Trade Tasting (New York) and Grow Your Distribution in USA. Super Early Bird Ends August 31 *Sponsored Link*

• Water and Power: A new sign of El Niño's power
• The downside of conserving water
• Drought and heat waves are much more likely to mix
• Clear Up Misconceptions About Water Use In Ag
• Final Ruling: San Diego County Water Authority Owed $188.3 Million Plus Interest in Rate Case Victory
• Delta smelt’s unsung relative seems verging on extinction, too
• Drought researchers explain future water management challenges

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PUBLIC COMPANIES

• Does Brown-Forman's Solid Portfolio Position it for Growth?
• Wine rookie now excelling Lidl's sales across the country
• How User Choices Can Boost Your Wine Club Membership & Loyalty. Click For A Free Best Practices Webinar *Sponsored Link*

FINANCE, M&A

• Crowd Funds 10,000 Cultivars
• French wine country popular with overseas buyers
• Wineries and Wine Importers: Here are some basic support programs and incentives to that can be used to drive your wine brand in distribution channels*Sponsored Link*

ALCOHOL, HEALTH, AND THE FRENCH PARADOX

• Light to moderate alcohol consumption raises risk of cancer: more for women than men
• What about that second glass of wine? It may catch up with you as you age.
• Resveratrol is found to reduce depression
• BeMyDD Brings Free Designated Drivers to All Greater Los Angeles Residents

REGULATION & LEGAL MATTERS

• Staying up to Date
• Canada: Laws Against Transporting Booze Across Provincial Borders 'Ridiculous'

INDUSTRY DATA & TRENDS

• Aussies drinking less wine but more often

WINE SELECTION AND RECOMMENDATION

• Making sense of scents and cents — Fundamental wine-by-the-glass disasters
• Authenticity, new, unique experiences driving wine consumers as they trade up.
• Required reading for anyone who gets intimidated by wine lists
• Does Gramercy Travern Have the Best Wine Program in America?

MARKETING & SALES

• E-Commerce is Opening Doors of Opportunity for Brands and Consumers in China
• 18 tips for wineries on better communication
• Web Users Put More Stock in Consumer Reviews
• When Good Shoppers Stray
• How to Manage Cash Flow to Expand your Winery, Distillery or Brewery’s Distribution. *Sponsored Link*

PACKAGING, LABELS & CORKS

• US Wine Packaging Market Worth $2.9 Billion in 2019 and Global Wine Packaging Industry Growing at 2.53% CAGR to 2019

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CURRENT WINE COUNTRY CLASSIFIEDS HELP WANTED ADS
The following Help Wanted Ads are active on WinerySite.com as of September 1, 2015. For more ads please visit us at www.WinerySite.com
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Cellar/Lab/Maintenance Techs	---	Livermore	CA	DOE	(707) 430-0300
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Bookkeeper	---	Santa Rosa	CA	DOE	cathy@trecini.com
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GIVE US THIS DAY OUR DAILY DATA
Authenticity, new, unique experiences driving wine consumers as they trade up.

While creating this issue:

Becca liked this song the best: I Am A Man Of Constant Sorrow by Elage Diouf

Lew liked this song the best: No Sunlight by Death Cab For Cutie

TODAY'S FEATURED WINE

Lewis Perdue's Rating of Mutt Lynch Cellars: Petite Sirah: Dry Creek Valley - Sonoma County - California: Perotti Vineyard: 2011: United States

The fruit was locked in tighter than solitary at the Pelican Bay SuperMax and the tannins were as prickly as the guards.

I love Petite Sirah and had high hopes for this, but it showed no varietal character and had the balance of a two-legged chair.

I keep thinking the fruit should be on parole after a four-year sentence.

But no.

This NewsFetch was hand-crafted for you by Editor/Publisher Lewis Perdue and Assistant Editor, Becca Yeamans-Irwin. Visit Becca's website at The Academic Wino.